Product And Updates

Your Best Product Ideas Aren’t in Your Roadmap. They’re Buried in Your Support Tickets.

Your product team just finished a two-day offsite. They analysed market trends, reviewed competitor features, studied industry reports, and emerged with a polished roadmap for the next quarter. Meanwhile, your support team handled 847 customer conversations this week. They heard the same frustrations repeated dozens of times. They watched customers struggle with workflows that seemed […]

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ChatMaxima Mobile App – Now Live on iOS App Store

We’re thrilled to announce that the ChatMaxima Mobile App is now officially available on the Apple App Store! Stay Connected, Anywhere Managing customer conversations just got easier. With the ChatMaxima mobile app, you can now respond to customer inquiries, monitor your chatbots, and stay on top of your customer engagement—all from your iPhone or iPad.

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OpenAI Launches GPT-OSS 120B and 20B – Powerful Open-Source Models to Rival DeepSeek and Llama

After a six-year break from releasing open-source AI models, OpenAI is back in the game with the launch of two new open-weight models: gpt-oss-120b and gpt-oss-20b. These models, designed to rival top open-source alternatives while bringing OpenAI’s engineering rigor into the public domain, reflect a pivotal change in both OpenAI’s strategy and the broader AI

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How ChatMaxima’s Shared Inbox Can Revolutionize Your Customer Conversations

Customer service and engagement are crucial aspects of any successful business. But in the modern world, where customers have multiple options to contact businesses, managing customer conversations can be a daunting task. How can you ensure that you don’t miss any important messages, provide consistent and personalized support, and keep your team productive and happy?

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Best Practices And Tips For Selecting Chatbots

Chatbots have become an increasingly popular way for businesses to interact with customers. They provide a convenient and efficient way to handle customer inquiries, resolve issues, and even automate sales. With the advancements in AI technology, chatbots are becoming smarter and more sophisticated, making them an essential tool for small and medium-sized enterprises (SMEs) to

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The Definitive Guide About Email Marketing

Email marketing is the act of sending out more promotional messages to inform, educate people, or force them to perform a particular activity. This digital marketing strategy includes email newsletters, sales promotional emails and company announcements. With an effective email marketing strategy, brands can become customers and one-time buyers can be turned into loyal, consistent customers. So, whether you have a small business, online store or big company, email marketing can do wonders for you. All you need is to find what your audience wants and use it to create powerful newsletters. However, you should keep in mind that email marketing requires users’ approval. This means you’re a guest in their inbox, so you have to use good email. Failing to understand it or believing that your email campaigns are special can have negative consequences.

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What is PPC Marketing? And How It Is Used In Different Platforms?

The full form of PPC is Pay Per Click. Alternatively, PPC is known as the cost-per-click model. PPC marketing is one of the online advertisement methods in which the advertisers pay each time when their ad is clicked. When someone types certain keywords or phrases into a search engine, the search engine results page will display the ads you create to drive visitors to your site, and you’ll pay based on whether people click on your ad. The pay-per-click model is primarily offered by search engines and social networks. Google Ads, Facebook Ads, and Twitter Ads are the most popular platforms for PPC advertising. There are various reasons why a company chooses to use this type of marketing and advertising. One of the reason is it’s fast and effective.

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Top 20 Influencer Marketing Tools Updated (2022)

Influencer marketing is a form of marketing that focuses on using key leaders to take your brand’s message to a larger market. Instead of marketing directly to mass consumers, you can pay influencers to get the word out for you. Influencer marketing often goes hand in hand with two types of marketing: social media marketing and content marketing. Most influencer campaigns have some form of social media component, whereby influencers are expected to spread the word through their personal social media channels.

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A Complete Details About Content Marketing And Its Types

Content marketing comes down to sharing valuable and relevant content with your audience. Free content that helps them solve their problems or understand more about a topic they’re interested in. Your audience will benefit from the information you give and your company as experts in a particular field. Finally, your skills will be the reason people buy your products or services. Content marketing allows you to build a relationship with prospective customers without pressuring them to buy immediately. By building trust with content, you can increase your sales while lowering your marketing costs.

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